Coldwell Banker Residential Brokerage
Anita Finn, Coldwell Banker Residential BrokeragePhone: (203) 667-1691
Email: [email protected]

How to Differentiate Your Home Listing in a Buyer's Market

by Anita Finn 12/08/2019

If you want to sell a house in a buyer's market, it pays to allocate the necessary time and resources to differentiate your home listing from others. Because if you create an informative and engaging home listing, you should have no trouble stirring up interest in your residence, even in a buyer's market.

Now, let's take a look at three tips to help you differentiate your home listing in a buyer's market.

1. Consider the Buyer's Perspective

In a buyer's market, a homebuyer has no shortage of high-quality residences at his or her disposal. As such, you'll want to consider how a buyer may approach your residence and tailor your house listing accordingly.

Think about what led you to purchase your residence in the first place. Then, you can create a home listing that highlights your house's distinct features.

For example, if your home boasts a large, luxurious in-ground swimming pool, you may want to include details about it in your home listing. Or, if your house is located just minutes from many popular attractions, you may want to incorporate this information into your house listing.

2. Be Honest with Buyers

Your goal as a home seller is to craft a house listing that showcases your residence's features. At the same time, you'll want to be honest with buyers to help them make an informed decision about whether to pursue your home.

A detailed home listing that includes accurate information about your house is paramount. Because if your listing is misleading or inaccurate, it may cause problems down the line.

Remember, any problems with a house likely will be identified during a home inspection, a key step in the homebuying process. And if you try to hide these issues, it may slow down or stop a home sale from happening. Conversely, if you are honest with buyers from the beginning, you can make it easy for them to determine whether your residence is the right choice.

3. Consult with a Real Estate Agent

A buyer's market can be tough to navigate, regardless of where you live. Luckily, real estate agents are available to assist sellers in any buyer's market, at any time.

With a real estate agent at your side, you can craft a home listing that hits the mark with the right groups of homebuyers. In fact, a real estate agent will guide you along the home selling journey and help you identify and address any hurdles along the way.

Typically, a real estate agent will learn about your home selling goals. This housing market professional then can help you put together an in-depth home listing that highlights the key features of your house. Perhaps best of all, a real estate agent will share this home listing with dozens of buyers, thereby increasing the likelihood of a quick, profitable home sale.

Ready to list your house in a buyer's market? Use the aforementioned tips, and you can create a top-notch home listing that helps your residence stand out from the competition.

About the Author
Author

Anita Finn

Anita is a Stamford native, & continues to live in Stamford has been a Realtor since 1993. Before her real estate career she achieved a position as a Director for an international marketing corporation. A consistent Top Producer, places Anita in the Top 4% of Realtors nationally and has achieved many awards throughout the years. In 2016,2015 & 2013 she was awarded #1 Top Producer in the Stamford office & in 2014 she was awarded #1 Top Listing agent in the Stamford office. Anita has also been awarded Agent of the Month, Top Block Service, Excellence in Customer Service. Anita is a certified relocation specialist with Cartus Relocation and works extensively with members & families of the military, through USAA and NFCU. Anita is also Smart Home Certified for bringing your home up to today’s current smart technology. Anita's marketing and technology background allow her to develop a successful strategy in preparing and marketing your home for sale. Anita has an extensive network of satisfied clients, who appreciate her honesty, integrity, and knowledge of the current real estate values, which result in helping them to achieve their real estate goals. Anita's clients continue to praise her for her ability to go beyond their expectations. http://www.anitafinn.com/